Wonka bar for a second adaptation of Charlie and the Chocolate Factory began in 1991, which resulted in Warner Bros. Dahl estate with total artistic control. Filming took place from June to December 2004 at Pinewood Studios in the United Kingdom.

Rather than using computer-generated environments, Burton primarily used built sets and practical effects, which he claimed was inspired by the book’s emphasis on texture. Willy Wonka-themed chocolate bars were sold, and a Golden Ticket contest was launched as part of the film’s marketing campaign. Charlie and the Chocolate Factory premiered on July 10, 2005, and was released in the United States on July 15 to positive critical reviews, who commended it for its visual appeal and dark tone. Charlie Bucket is a kind and loving boy who lives in poverty with his family near the Wonka Factory. One day, Wonka announces a contest in which Golden Tickets have been placed in five random Wonka Bars worldwide, and the winners will receive a full tour of the factory as well as a lifetime supply of chocolate, while one will receive an additional prize at the end of the tour. Charlie and the other ticket holders are greeted outside the factory by Wonka, who then leads them into the facility.

Individual character flaws cause the other four children to give in to temptation, resulting in their elimination from the tour while Wonka’s new employees, the Oompa-Loompas, sing a song of morality after each. After the tour, the four eliminated children leave the factory with an exaggerated characteristic or deformity related to their elimination while Charlie learns that Wonka, now approaching retirement, intended to find a worthy heir. Since Charlie was the least ill-behaved of the five, Wonka invites Charlie to come live and work in the factory with him, provided that he leave his family behind. Charlie declines, as his family is the most important thing in his life. As Charlie and his family’s life improve, Wonka becomes despondent, causing his company and sales to decline. He eventually turns to Charlie for advice, and he decides to help Wonka reconcile with his estranged father, Wilbur. During the reunion, Charlie notices newspaper clippings of Wonka’s success which Wilbur collected, while Wonka realizes the value of family as he and Wilbur finally reconcile.

Afterwards, Wonka allows Charlie and his family to move into the factory together. Other cast members include Adam Godley as Mr. Teavee and Franziska Troegner as Mrs. Author Roald Dahl disapproved of the 1971 film adaptation. Ang Lee, Terry Gilliam, Anthony Minghella, and Spike Jonze were among the Dahl estate’s preferred directors for the project. Rob Minkoff entered negotiations to take the director’s position in October 2001, and Gwyn Lurie was hired to start from scratch on a new script in February 2002. Lurie said she would adapt the original book and ignore the 1971 film adaptation.